Carrie Underwood was just announced as the new face and global ambassador for Almay cosmetics. Above is a behind the scenes picture from her first shoot for the campaign. You can expect to see Carrie representing Almay in your glossy magazines soon along with her campaign for Nicole by OPI Nail Polishes. Carrie is turning into the cosmetics queen of country music!
Are you more likely to buy a product with Carrie endorsing it?
