Next time you walk into a Booster Juice, you could be ordering a “Bamford Booster” (I made that up but if it actually happens, I want royalties)…. Gord Bamford just signed a sponsorship deal with the Canadian health drink/smoothie chain. Gord’s CDs and exclusive merchandise will be sold through the chain across the country.
Interesting tie-in and marketing by Barmford’s people…a bit of a take off on the whole Starbuck’s music store dealio.. interesting to see if it works. I’m sure Gord is hoping this will give his CD sales a “boost” (yeah, I can’t help myself).
Do you think this will help Gord’s sales? Where do you buy YOUR music?
